Technisches SEO für Dummies
Technisches SEO für Dummies
Blog Article
Let’s say you’ve got a website about pianos: you sell all sorts and types of pianos. You blog about what to look at when buying a Pianoforte and you share reviews about the pianos you offer on your online shop.
pages are optimized. They shouldn’t Beryllium optimized around any keywords. Ranking these pages isn’t important.
Another reason SEO is critical for brands and businesses: unlike other marketing channels, good SEO work is sustainable. When a paid campaign ends, so does the traffic. Traffic from social media traffic is at best unreliable – and a fraction of what it once welches.
A backlink is a Querverweis created when one website links to another. Backlinks are also called “links”, or "inbound Linker hand", or "incoming Linke seite." Backlinks are important to people moving around the internet and to Search Engine Optimization (SEO).
IMPORTANT: Pages with low word counts aren’t always low-quality. However, generally speaking, a page with 50 words isn’t going to offer as much value as one with 500 words.
Think of it your SEO strategy as a roadmap. The path you take likely will change and evolve over time – but the destination should remain clear and unchanged.
Many other things factor into how SEO works. What follows is a high-level look at the most important knowledge and process elements.
The Keyword Suggestions feature helps you discover keywords and topics you may never have considered. The Hinterlist of suggestions is sorted by Moz’s Relevancy metric by default. A high score indicates that the suggested keyword appears in many sources of competitor content reviewed by Moz, and are lexically similar to the original keyword.
Tümpel what keywords your site ranks for and discover your competitors' most important keywords. Moz Keyword Explorer can help you perform a gap analysis to determine where you can improve specific rankings relative to your competitors.
You may also want to prioritize the reviewing of pages that show signs of being low-quality. For example, read more pages with low word counts. You can do that rein Ahrefs’ Site Audit; just head to the Content Quality report.
This means that the backlink should come as a side benefit of some broader business interaction. For example, you sponsor an Veranstaltung and you request to Beryllium listed as a sponsor on their website. That’s a legit backlink in my book.
If you’re curious about the history behind how “SEM” came to mean “PPC” at the exclusion of SEO, you can dig deeper into these articles:
Take a look at the CTA’s on your website and make sure they make sense. If they could be clearer, fix them.
From the screenshot above you can Tümpel that the top three most linked pages on ur own website are free online tools.